We apply a performance marketing strategy to Facebook, Instagram and TikTok ads, vital for boosting e-commerce growth. Our skilled teams aim to optimise your ad spending for maximum returns.
We keep a low account-manager-to-client ratio to ensure your brand gets the attention it deserves – 4-5x lower compared to standard industry practices. We believe growing a brand takes much more than the set-and-for get approach
Z21 has dedicated data analysts for our clients to deliver insightful & actionable reports, which are also designed to provide full transparency to our efforts and effectiveness of strategies implemented
We have worked with over 100 brands, so rest assured that our team has the context and experience to deliver results. The best part? Don’t worry about hiring, training and retaining an in-house digital team anymore. We’ve got you covered!
Be the first to get updated on macro trends and platform updates from our friendly partners at Meta, Google and Tiktok. We receive priority support from our platform partners, and in turn, you will too.
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Daily monitoring, execution and optimisation of ad accounts
Strategy implementation to improve campaign performance
Real time data to identify customer behaviour trends
Custom reports for metrics that matter most for your brand
Continuous A/B testing to improve campaign effectiveness
Market insights - industry benchmarks and customer behaviour
Build the perfect Facebook ad to achieve your business goals! Upload your image, enter your ad text, then select a CTA corresponding to your goal: sell more, promote your content, highlight an upcoming event, or to simply spread the word about your brand.
A well-planned funnel has proper inclusion and exclusion criteria for each campaign to ensure maximum audience moves along the funnel (leaky funnels = inefficient spending/waste of money). This will then help you plan targeted messaging according to the purchasing intent of each customer segment.
An interesting ad campaign can be cost saving as it effectively stops the scroll and increases traffic to your website with the same ad spend.
There are multiple factors that might affect your CAC but the ultimate goal should be lowering it down as much as possible. Lowering customer acquisition costs (CAC) can improve profitability, optimise advertising spend, and enhance scalability for long-term success.
Growing and nurturing a pool of loyal customers that will be strong advocates and supporters of your brand creates a stable foundation for your business’ growth. Find out how you can boost your customer LTV HERE.
Identifying low-hanging fruits in past data.
Test to verify your hypothesis based on our audit
Conclude learnings for effective optimization. Continuous testing based on data insights.
TESTIMONIALS
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Book a 30-minute discovery call with us.
